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> Lots of developers have an expectation of "Build it, they will come" as a route to market, and they end up disappointed.

> Selling a piece of software, regardless of whether or not you also give away the source, is really hard.

Completely agree, if 1% of your users give a crap that you've engineered magic to get XYZ working, you're lucky.

99% don't care, but they'll use your product if it comes up on Google's first page, if it has a decent social media presence and they're hooked from one of your posts/blogs about it.

If you're building a product right now, and you've not written various posts about "How ABC solves your XYZ problem", welcome to the low-user zone. Launching onto Product Hunt is not enough anymore. Get talking about you work, if you're genuinely proud of it.



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