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The idea that they have to make money some other way when profit margins are 40% is spurious. There are cases where advertising is banned and it improves the local economy because the soda companies no longer have to compete by placing their placards everywhere. The tobacco companies happily agreed to no advertising on TV. A huge number of businesses benefit from a smaller ad market.

That being said, this unequivocally lowers demand for software engineers and puts downward pressure on our compensation.

Governments can get away with punishing companies up to the point they become unprofitable. I feel like internet ad companies have flown too close to the sun and privacy regulations are proving more productive for governments than anti-trust or tax law. Privacy is an acceptable excuse, but the real motivator is Europe is tired of sending so many ad dollars to US software engineers.



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